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5 min read
The DNVB's scaling challenge in a post-pandemic world
DNVB ('Digital Native Vertically integrated Brands') now face a scaling challenge. Read more here.


6 min read
The great "Awokening"
Will well-established luxury brands address (or not) and embrace (or not) Gen Z's woke culture?


3 min read
Towards the end of "Black Friday"?
I don't know if you have noticed that news like me - which I think did not have the share of voice it would have deserved - but this year...


3 min read
From luxury retail to luxury hospitality
In one of my previous posts, one that I wrote a few months ago about the key trends for retail, I mentioned the luxury brands' increasing...

4 min read
The Drop culture
I thought I'd write about this new phenomenon coming from streetwear fashion brands, as it is now massively entering the luxury world....


3 min read
Meet (the) HENRY | The new luxury consumer
What? Who's that guy? You have certainly heard or read about them, or even better : you may have met one already - sometimes without...


4 min read
Luxury in a Post-Pandemic world | New luxury
Luxury redefined, New Luxury: The Glow Up [ Luxury Brand Lab ] Manifesto If over the last decade the definition of luxury progressively...